Vtiger Smart Duplicate Merge eliminate duplicate records from your VtigerCRM and help you keep your CRM data clean. The duplicate records are merged into the primary record without losing any required information. Admin and Users with the Vtiger Smart Duplicate Merge access permission are empowered to define the list of primary fields that need to be merged on the Module Settings. Any salesman can find duplicates and merge it easily. The record from which the salesman opt to merge duplicates act as the primary record. An additional cron can be configured to run at the background to check for any data duplication due to bulk import or api based addition of data.